Switched on Symphony

Partnering with Google Play Music to present new recordings as part of the Classical Live service is helping advance the Sydney Symphony’s brand globally.
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The SSO in rehearsal at the Sydney Opera House. Photo credit: Keith Saunders

Almost a month after becoming the first orchestra from the Asia-Pacific region to join Classical Live – a Google Play Music initiative offering both streaming services and digital downloads – Sydney Symphony Orchestra (SSO) Managing Director Rory Jeffes said it was too soon to tell how successful the service would be.

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Richard Watts OAM is ArtsHub's National Performing Arts Editor; he also presents the weekly program SmartArts on Three Triple R FM. Richard is a life member of the Melbourne Queer Film Festival, a Melbourne Fringe Festival Living Legend, and was awarded the Sidney Myer Performing Arts Awards' Facilitator's Prize in 2020. In 2021 he received a Lifetime Achievement Award from the Green Room Awards Association. Most recently, Richard received a Medal of the Order of Australia (OAM) in June 2024. Follow him on Twitter: @richardthewatts