Bryn Terfel as Wotan in the Metropolitan Opera’s Das Rheingold. Image via www.fact.co.uk
There are a variety of reasons why some people – even those who identify as ‘interested non-attenders’ – don’t become regular arts audiences. Some may be nervous about engaging with an art form they see as the exclusive domain of the privileged; others may believe the experience is out of their price range, too far out of their way to attend, or even too intellectually challenging.