Rebranding Design

Object has become the Australian Design Centre, and with that rebrand new definitions for future design
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Leah Heiss Therapeutic Object Design in ADC’s exhibition CUSP which is taking design into the next decade; courtesy the artist and ADC

Last year the Australian Design Centre (ADC) turned fifty. With that milestone came a new name, a new logo and a new location. Simply the mantra is – design innovation is in, and it is national.

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Gina Fairley is ArtsHub's Senior Contributor, after 12 years in the role as National Visual Arts Editor. She has worked for extended periods in America and Southeast Asia, as gallerist, arts administrator and regional contributing editor for a number of magazines, including Hong Kong based Asian Art News and World Sculpture News. She is an Art Tour leader for the AGNSW Members, and lectures regularly on the state of the arts. She is based in Mittagong, regional NSW. Instagram: fairleygina