New competition from established venues

Many performing arts centres now operate as producers rather than as venues for hire, creating competition with their tenants.
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But as CEO and Artistic Director of the Adelaide Festival Centre, Douglas Gautier, notes in Lance Campbell’s Heart of the Arts: The Adelaide Festival Centre at 40 (Wakefield Press, 2013), things have changed.

‘As a rule the most successful and relevant arts centres, anywhere in the world, are those that are not simply “halls for hire”. They are the ones that have chosen to control their own destiny and positioning with a “program and ideas” led approach, to best engage and sustain artists and audiences,’ Gautier says.

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Richard Watts OAM is ArtsHub's National Performing Arts Editor; he also presents the weekly program SmartArts on Three Triple R FM. Richard is a life member of the Melbourne Queer Film Festival, a Melbourne Fringe Festival Living Legend, and was awarded the Sidney Myer Performing Arts Awards' Facilitator's Prize in 2020. In 2021 he received a Lifetime Achievement Award from the Green Room Awards Association. Most recently, Richard received a Medal of the Order of Australia (OAM) in June 2024. Follow him on Twitter: @richardthewatts