China market looms large for classical sector

The Sydney Symphony’s forthcoming tour to China reinforces the nation’s value as a growing market for classical music.

15 Apr 2014 12:00

Richard Watts

Performing Arts

‘I think China is the most exciting market for the next 20 years for classical music,’ Sydney Symphony Orchestra (SSO) Managing Director Rory Jeffes told ArtsHub this week.

His comment was made shortly after the SSO announced a new tour to China in June and July this year, the company’s third such tour since 2009, to be led by Chief Conductor David Robertson.

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Richard Watts OAM is ArtsHub's National Performing Arts Editor; he also presents the weekly program SmartArts on Three Triple R FM. Richard is a life member of the Melbourne Queer Film Festival, a Melbourne Fringe Festival Living Legend, and was awarded the Sidney Myer Performing Arts Awards' Facilitator's Prize in 2020. In 2021 he received a Lifetime Achievement Award from the Green Room Awards Association. Most recently, Richard received a Medal of the Order of Australia (OAM) in June 2024. Follow him on Twitter: @richardthewatts