Love it or hate it, social media has been an annoyingly consistent friend during lockdown. Delivering content that makes you laugh, cry and feel relieved that you’re not the only one going crazy.
Amongst the continued frustrations, one of the more beautiful things to spawn out of the pandemic is an opportunity to find new ways to be creative. Ready or not, COVID has pushed the world online and forced us to think outside the box when it comes to reaching audiences.