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Amplify, NZ’s new cultural policy, is timely and needed, but not ambitious enough

A draft creative and culture strategy has been released for public consultation in Aotearoa New Zealand, but James Wenley asks, does it go far enough?

2 Dec 2024 9:33

The Conversation

'The Lord of the Rings' films were filmed in Aotearoa New Zealand and are known internationally. Could a new cultural policy similarly amplify NZ's rich cultural sector? Photo depicts a hillside-set door in the movie set of Hobbiton.

All Arts

‘The Lord of the Rings’ trilogy was filmed in Aotearoa New Zealand and is known internationally. Could a new cultural policy similarly amplify NZ’s rich cultural sector? Photo: Andres Iga, Unsplash.

The arts and cultural activity of Aotearoa New Zealand enhance our global reputation, grow our economy and bring us fulfilment as individuals. But more could be done to realise the full economic, social and wellbeing potential of our country’s creative arts.

That is the message of Amplify, the draft creative and culture strategy released by Paul Goldsmith, the Minister for Arts, Culture and Heritage. The draft is currently out for public consultation.

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