Too much or too little: understanding frequency in social media

We’re all told we should be doing it, but how do you plan your social media strategy and how much is too little for success?

18 Apr 2016 12:00

Gina Fairley

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Writing and Publishing

Image via pixabay.com

We have all come up to speed with the idea that we need a social media presence these days, but many of us are still plagued with the questions: How often and how much should I post?

The short answer is if you have quality content to share – share it.

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Gina Fairley is ArtsHub's National Visual Arts Editor. For a decade she worked as a freelance writer and curator across Southeast Asia and was previously the Regional Contributing Editor for Hong Kong based magazines Asian Art News and World Sculpture News. Prior to writing she worked as an arts manager in America and Australia for 14 years, including the regional gallery, biennale and commercial sectors. She is based in Mittagong, regional NSW. Twitter: @ginafairley Instagram: fairleygina