Writing and Publishing
Top 10 arts events commemorating the Anzacs
The must-see arts events paying tribute to the centenary of Gallipoli around Australia and the world.
How to generate return audiences
Lost audiences cost five times more to re-engage than it costs to retain them so get retention right.
Arts organisations behind the times in marketing
A study of UK arts businesses shows most are failing to take advantage of modern technology to market their businesses…
Buy Jingo! How the arts do it better
The barrage of commemorative Anzac stubby holders and tacky slogans glorifying war throw the value of the arts as meaning-maker…
Why community radio is essential to the arts
With a flourishing network of stations and dedicated listeners hungry for local arts and culture, community radio is a key…
Top 3 mistakes arts organisations make in marketing
Despite decades of investment in audience development and the current enthusiasm for all things data, arts organisations still aren’t getting…
Has the ANZAC centenary driven arts funding off course?
ANZAC cultural programming has fed millions into arts funding while creative proposals on other subjects are unable to secure government…
Unveiled: latest program announcements
From Cairns to Canberra, and Perth to Hobart, here are the latest program announcements to catch our eye.
Capturing the cultural tourism dollar
We look at the ingredients required to help cultural tourism thrive in regional cities.
Up, up and away? The future of the comic book movie
Superheros are now ubiquitous across multiple media platforms; but how long before they come crashing down to Earth?