Museums
How to generate return audiences
Lost audiences cost five times more to re-engage than it costs to retain them so get retention right.
Arts organisations behind the times in marketing
A study of UK arts businesses shows most are failing to take advantage of modern technology to market their businesses…
Top 3 mistakes arts organisations make in marketing
Despite decades of investment in audience development and the current enthusiasm for all things data, arts organisations still aren’t getting…
Has the ANZAC centenary driven arts funding off course?
ANZAC cultural programming has fed millions into arts funding while creative proposals on other subjects are unable to secure government…
Switched on: Light Show at the Museum of Contemporary Art Australia
The MCA has become a theatre of light and shadow to mark the International Year of Light.
Seven habits of successful people
Nothing is stronger than a habit, wrote the Roman poet Ovid. But you have the power to choose what those…
Australia's Parthenon Marbles come home - briefly
Why are some of Indigenous Australia's most cherished artifacts sailing back to Australia only to be returned to London?
What climate art can do that climate science can’t
Science has shown us the facts but art is needed to stimulate action on climate change.
Arts-business partnerships: what can you offer?
Arts-business partnerships are a competitive market. Understanding what each partner brings is essential to clinching the deal.
Ned Kelly brought back to life
Ned Kelly is being brought back to life in Bendigo, where a musical and an exhibition simultaneously examine what the…