Digital Marketing Coordinator (Website Content)

The Digital Marketing Coordinator helps manage our website and drive traffic through impactful digital marketing campaigns for our 2025 festival

About Us

Queensland’s premier arts festival, Brisbane Festival lights up the city each September with extraordinary art, installations, and live performances from home and across the world. We are Boldy Brisbane – we reflect the diversity and unique voice of our river city. Our people make the impossible possible through passion, hard work, and care.

Position Summary

Are you passionate about digital and the arts? Brisbane Festival is seeking a Digital Marketing Coordinator to help manage our website and drive traffic through impactful digital marketing campaigns for our 2025 festival. Responsible for overseeing website maintenance, coordinating content updates, and managing relationships with our web agency, you will be managing the day-to-day of Brisbane Festival’s most impactful marketing channel. The role is a 6-month full-time contract offering a salary of $55,000 – $65,000 plus super (dependent on experience).

Roles and Responsibilities

• Assist in the development and implementation of digital marketing campaigns across various digital platforms, including web and search.
• Create and curate engaging content for website and search campaigns.
• Monitor and analyse key metrics to evaluate the performance of marketing campaigns and identify areas for improvement.
• Conduct market research to identify trends, competitors, and new opportunities.
• Collaborate with cross-functional teams to ensure marketing strategies are aligned with business objectives.
• Support the execution of SEO and SEM strategies to increase online visibility and drive traffic to our digital properties.
• Stay updated on industry trends and best practices in digital marketing.

Relevant Experience

Essential:

• Bachelor’s degree in marketing, communications, or related field.
• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite and familiarity with digital marketing tools and platforms.
• Understanding of SEO, SEM, Google Analytics, UX design best practices for web content. Proficient in CMS and content management. Experience in CMS platform Tank an advantage.
• Demonstrated experience creating, editing, and publishing online content.
• Strong organisational skills and attention to detail, ensuring content accuracy and consistency.
• Familiarity with content workflows, including approvals and quality assurance processes.
• Strong analytical skills and the ability to interpret website and digital marketing data.
• Excellent communication and collaboration skills to work effectively with the marketing team.
• Ability to work effectively both independently and as part of a team.
• Passion for learning and staying up-to-date with the latest digital marketing trends.

Desirable:

• Experience in CMS platform Tank an advantage.
• Experience using tools like Adobe Photoshop, Illustrator, or other design software to optimise and prepare images for web publishing is an advantage.

Apply Now

Visit brisbanefestival.com.au/jobs to download the Position Description and submit your application. Applications close at 5:00pm on Monday 21 April 2025. Applications are strictly confidential.

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalised folks tend to only apply when they check every box. So, if you think you have what it takes, but don’t necessarily meet every single point above, please still get in touch. We would love to have a chat and see if you could be a great fit.

Brisbane Festival is an equal opportunity employer committed to diversity in the workplace. Our vision is to have a team which reflects the breadth and diversity of Brisbane’s population. Aboriginal and Torres Strait Islander People, LGBTQIA+, culturally and linguistically diverse applicants and people with a disability are encouraged to apply.