Customers, event attendees​ and buyers are crucial for the sustainability of any creative individual or organisation. Therefore, it’s important to understand your audiences and work out how you’ll attract them. Jade Roberts from raraPR will share attraction marketing strategies to:
- identify your target audience
- understand their motivations
- attract them to your creative offerings.
Jade aims to help you discover actionable techniques to connect effectively with your audience and enhance your organisation’s reach. A light lunch is provided.
Schedule for session
12 pm – registration and lunch 12:30 pm – guest speaker 2 pm – finish
About Jade Roberts
Jade Roberts is the founder and creative director of raraPR, a firm dedicated to enhancing business growth through public relations, branding​ and digital strategies. With over twenty years of experience, Jade brings a wealth of knowledge from her roles in commercial television, consumer public relations​ and national PR management for major fashion brands, including the iconic Australian label Sportsgirl. A published writer and passionate mentor, Jade leads her team at raraPR, focusing on innovative content generation and the evolving landscape of new media in public relations.
