The Big Idea
The Big Idea's Latest Articles

Is your creative block really a log jam?
Verity Johnson wonders if your creative block is due to too much inspiration, not a lack of it.

Getting noticed, a letter to an emerging creative
Decorated arts writer/critic Andrew Wood wrote a series of open letters to creatives with this one focussing on getting noticed.

Is ‘Great Resignation’ coming for Aotearoa’s creative sector?
Should the creative industries be worried about a mass exodus after COVID? The Big Idea explores the situation in NZ.

Battling Un-Inspiration and finding motivation
Lockdown dried up your inspiration? You're not alone - Verity Johnson has found light at the end of the creative…