Sowing the seeds for future audiences

Theatre-in-education programs expand young minds but is there evidence they encourage young people to transition into theatregoers as they age?
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Image via healthyurbanhabitat.com.au

As with other art forms, exposure to theatre productions from a young age helps nurture children’s creativity and imagination, encourages literacy, and increases emotional intelligence. But is there any proof that children and teenagers who are exposed to the theatre when young will be more inclined to purchase tickets, perhaps even subscribe, when they’re older?

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Richard Watts OAM is ArtsHub's National Performing Arts Editor; he also presents the weekly program SmartArts on Three Triple R FM. Richard is a life member of the Melbourne Queer Film Festival, a Melbourne Fringe Festival Living Legend, and was awarded the Sidney Myer Performing Arts Awards' Facilitator's Prize in 2020. In 2021 he received a Lifetime Achievement Award from the Green Room Awards Association. Most recently, Richard received a Medal of the Order of Australia (OAM) in June 2024. Follow him on Twitter: @richardthewatts