‘It’s not what you know, it’s who you know.’ There’s truth in the cliche but it’s not the whole truth. Having the right people in your contacts lists is not enough if you don’t know where their interests really lie or how they connect to the sector.
‘It’s not what you know, it’s who you know.’ There’s truth in the cliche but it’s not the whole truth. Having the right people in your contacts lists is not enough if you don’t know where their interests really lie or how they connect to the sector.