Museum Hack founder Nick Gray, turned the "museum tour" on its head at the Creative State Summit, offering new ways to attract audiences.
3 Jul 2018 12:00
Andrea Simpson
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Visual Arts
Nick Gray founder of Museum Hack. Photo via Museum Hack.
What started as a quirky hobby is now changing how New Yorkers are viewing and connecting with art in museums.
‘We are trying to attract an audience that doesn’t even want to be at the museum in the first place,’ said Museum Hack founder Nick Gray at the Creative State Summit in June. During his keynote, Gray addressed the crowd on ‘how cultural institutions can turf tradition to create fresh new perspectives and experiences for audiences.’
Andrea Simpson is a freelance contributor and former Feature Writer and the Reviews Editor for ArtsHub. Andrea is a Filipina-Australian writer, editor, and content creator with a love for diverse Australian stories. She is curious about all forms of art, though she has an especially keen interest in Australia's publishing sector.
Her feature writing has appeared in Inside Small Business. Andrea is an Assoc. member of Editors Victoria (IPEd.). Her short stories have been published in Visible Ink Anthology 27: Petrichor (2015), and Frayed Anthology (2015). You can find Andrea’s poetry in What Emerges (2013) poetry selected by Ania Walwicz.
