Would you pay $2K to attend a conference?

You’re mad if you don’t. You are paying your way to the table with the world’s great museum communicators including MoMA, the Louvre, the Getty, the Tate and more.

8 Sep 2014 12:00

Gina Fairley

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Writing and Publishing

Sydney and Melbourne will host the 14th edition of Communicating the Museum © Destination NSW

It’s a lot of money for an individual – less so for an organisation – but as the adage goes, ‘you have to spend money to make money’.

While dollars are less the topic of this conference, it is an indirect thread that runs through it. The bottom line for museum’s communication is about getting people through the door.

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Gina Fairley is ArtsHub's National Visual Arts Editor. For a decade she worked as a freelance writer and curator across Southeast Asia and was previously the Regional Contributing Editor for Hong Kong based magazines Asian Art News and World Sculpture News. Prior to writing she worked as an arts manager in America and Australia for 14 years, including the regional gallery, biennale and commercial sectors. She is based in Mittagong, regional NSW. Twitter: @ginafairley Instagram: fairleygina